Herb Lubalin is famous in design and typographic circles for his iconic work in the seventies, particularly on the seminal journal U&LC (upper and lower case for you non type geeks). As student in the early eighties we would pore over his Lubalin’s work, completely unaware I think how important it was in terms of influencing design.
He’s somewhat overlooked these days although his hand can still be seen in contemporary design through the typefaces he designed. Although fonts go in and out of fashion like the cut of your jeans, there is a timeless quality that stands the test of time with his work.
I was delighted to see a fantastic looking book dedicated to Herb Lubalin online this week and featured in Creative Review. One for the Deano Christmas list I reckon!