Hoxton Street Monster Supplies

I came across this rather wonderfully conceived store on Creative Review‘s blog – a regular place of inspiration for me. Hoxton Street Monster Supplies is actually a real store in London and part of an art project, designed by We Made This. You may have seen this earlier this week when I tweeted it – but it’s well worth a more detailed look.

It’s a lot of fun, visually beautiful and very wittily put together. The products actually look real and I daredn’t think what’s contained in the packaging…

Great copywriting

Just to prove that the art of copywriting is not dead, here’s some outstanding examples of how words can still carry an ad in this day and age of cutting edge technology and social media.

M&C Saatchi prove that good ad copy can not only answer the brief, but also deliver the goods with customers and also bag lots of gongs in the process.

Damn, they’re good. And remember, all you young creatives out there – it’s ALL about ideas.

 

 

The best Star Wars movie

The Empire Strikes Back is the best Star Wars movie.

Even the hardcore fans can’t disagree with that assertion.

In the meantime, here’s a brilliant shot of Han and Chewie talking about the Kessel Run.