At the end of last year, one of the projects I worked on was for a completely unique event. The plan was to illuminate the length of Hadrian’s Wall, from end to end. Every so often a project comes along that completely captures th imagination and this was one of them.
Born out of a desire to make Hadrian’s Wall relevent hundreds of years later, this event really captured the imagination of the communities all along the length of the wall. We created the brand identity and marketing materials for the event and it all happened last weekend.
Although I planned to take a trip up and be part of the event, stuff got in the way as it sometimes does and we couldn’t go. I was delighted to see that the weather was perfect and it was a huge success. Media coverage was pretty spectacular too, so well done to the team involved in pulling off this major cultural event. There’s even talk of it becoming an annual event – not sure what the team delivering this logistical nightmare think about that, but it’s testament to the job they all did.
Find out more here